AI search report

See where Kiwi is losing buyers in AI search

See when AI mentions Kiwi, where buyer questions leave you out, and what to fix first so more buyers discover you before competitors.

What buyers see in AI search

What AI says before buyers reach Kiwi's site

Kiwi shows up in

33%

Kiwi appears in 0% of buyer questions and 100% of direct comparison questions that include Kiwi.

Buyer questions missed

67%

Kiwi is left out of 67% of the buyer and comparison questions checked.

Who AI recommends instead

CRED

CRED is the competitor AI surfaces most often here.

Where AI already picks you

AI does not consistently connect Kiwi with a clear reason buyers would choose it yet. That usually means the evidence buyers need is either missing, scattered, or easier to find on competitor sites.

Where competitors beat you

  • Competitors beat Kiwi on Accelerated Category Rewards. OneCard is rated strong while Kiwi is limited.
  • Competitors beat Kiwi on Cashback Rate. CRED is rated strong while Kiwi is limited.
  • Competitors beat Kiwi on Customer support. Slice is rated strong while Kiwi is limited.

How AI describes you vs competitors

What AI connects each brand with

What buyers care aboutWhat this meansKiwiCREDSliceOneCard
Customer supportAI gives Slice more credit for customer support than Kiwi.Barely associatedBarely associatedClearly associatedSometimes associated
Upi Transaction EligibilityAI sometimes connects Kiwi with upi transaction eligibility, but the story is not dominant yet.Sometimes associatedBarely associatedBarely associatedSometimes associated
Reward Points EarningAI gives CRED more credit for reward points earning than Kiwi.Barely associatedSometimes associatedBarely associatedBarely associated
Cashback RateAI gives CRED more credit for cashback rate than Kiwi.Barely associatedClearly associatedBarely associatedBarely associated
Flat Cashback StructureAI gives Slice more credit for flat cashback structure than Kiwi.Barely associatedBarely associatedSometimes associatedBarely associated
Accelerated Category RewardsAI gives OneCard more credit for accelerated category rewards than Kiwi.Barely associatedBarely associatedBarely associatedClearly associated

Buyer questions you are missing

The questions where buyers may never see Kiwi

These are high-intent questions where AI did not mention Kiwi. Each one can become a clear answer page AI can trust and reuse, supported by evidence from Kiwi's site.

Buyer question

which credit cards give reward points on UPI payments in India

Kiwi was not mentioned in this AI answer.

See the AI answer

Buyer question

can I earn cashback on Google Pay or PhonePe transactions using my credit card

Kiwi was not mentioned in this AI answer.

See the AI answer

Buyer question

best credit card for UPI spending with maximum rewards 2024

Kiwi was not mentioned in this AI answer.

See the AI answer

Buyer question

how to link credit card to UPI app and still get reward points

Kiwi was not mentioned in this AI answer.

See the AI answer

Buyer question

do HDFC or ICICI credit cards give points on UPI transactions

Kiwi was not mentioned in this AI answer.

See the AI answer

Buyer question

which app lets me pay via UPI using credit card and earn rewards

Kiwi was not mentioned in this AI answer.

See the AI answer

What to fix first

The shortest path to better AI search presence

Readable turns missed buyer questions into pages AI can trust, clearer evidence buyers can verify, and comparison answers that make it easier for AI tools to recommend you.

1

Close the Accelerated Category Rewards gap before competitors keep winning the recommendation.: Buyers are asking about Accelerated Category Rewards, but your homepage barely explains it. AI answers currently connect OneCard more strongly with that need.

2

Build dedicated comparison landing pages for 'Kiwi vs CRED,' 'Kiwi vs Slice,' and 'Kiwi vs OneCard' with structured data markup covering specific attributes — reward rate, UPI eligibility, annual fee, and cashback structure — so AI models can extract and cite concrete attribute-level differentiators rather than only Kiwi's conceptual positioning.

3

Publish authoritative how-to content targeting buyer queries like 'how to earn credit card rewards on UPI' and 'best app for UPI credit card rewards,' explicitly positioning Kiwi as the category answer for users with existing premium cards, and get this content cited on fintech review sites (e.g., BankBazaar, CardInsider, ET Money) that AI assistants draw from for Indian fintech recommendations.

4

Create a structured 'Kiwi vs RuPay credit cards' comparison page that directly addresses the AI-dominant narrative around RuPay-only UPI rewards, arguing Kiwi's card-agnostic approach as a superior alternative — this targets the specific framing AI assistants currently use and inserts Kiwi into the most frequently triggered response category.

5

The 'CRED vs OneCard UPI payment rewards' and 'Slice vs OneCard UPI payments' queries both surface competitors without mentioning Kiwi, representing a gap where Kiwi could be inserted as a third-option alternative for users seeking card-agnostic UPI reward maximization.

What you’ll see in the AI search review

Find the AI answers costing you buyers

In one review, we’ll show where Kiwi is missing, which competitors AI is recommending instead, and the first pages or evidence updates most likely to help you show up.

1

The buyer questions where Kiwi is left out.

2

The competitor claims AI is repeating instead.

3

The first fixes most likely to help Kiwi show up.

Fix the buyer moments AI is missing

We’ll show you which AI answers are costing you buyers and what to publish first.

Bring this report to a short review with Readable. You will leave knowing the buyer questions, evidence gaps, and answer pages that matter most.

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