AI search report

See where Carma is losing buyers in AI search

See when AI mentions Carma, where buyer questions leave you out, and what to fix first so more buyers discover you before competitors.

What buyers see in AI search

What AI says before buyers reach Carma's site

Carma shows up in

36%

Carma appears in 0% of buyer questions and 100% of direct comparison questions that include Carma. Carsales appears in 20% of buyer questions.

Buyer questions missed

64%

Carma is left out of 64% of the buyer and comparison questions checked.

Who AI recommends instead

Carsales

Carsales is the competitor AI surfaces most often here.

Where AI already picks you

AI does not consistently connect Carma with a clear reason buyers would choose it yet. That usually means the evidence buyers need is either missing, scattered, or easier to find on competitor sites.

Where competitors beat you

  • Competitors beat Carma on Pre-purchase Inspection. Gumtree is rated moderate while Carma is limited.
  • Competitors beat Carma on Price Comparison Across Listings. Gumtree is rated moderate while Carma is limited.
  • Competitors beat Carma on Service History Verification. Carsales is rated strong while Carma is limited.

How AI describes you vs competitors

What AI connects each brand with

What buyers care aboutWhat this meansCarmaCarsalesRedBookGumtree
Price Comparison Across ListingsAI gives Gumtree more credit for price comparison across listings than Carma.Barely associatedBarely associatedBarely associatedSometimes associated
Vehicle History ReportsAI gives Carsales more credit for vehicle history reports than Carma.Barely associatedClearly associatedBarely associatedSometimes associated
Pre-purchase InspectionAI gives Gumtree more credit for pre-purchase inspection than Carma.Barely associatedBarely associatedBarely associatedSometimes associated
Service History VerificationAI gives Carsales more credit for service history verification than Carma.Barely associatedClearly associatedBarely associatedBarely associated
Odometer Reading CheckAI has little clear evidence connecting Carma with odometer reading check.Barely associatedBarely associatedBarely associatedBarely associated
Rust InspectionAI sometimes connects Carma with rust inspection, but the story is not dominant yet.Sometimes associatedBarely associatedBarely associatedSometimes associated

Buyer questions you are missing

The questions where buyers may never see Carma

These are high-intent questions where AI did not mention Carma. Each one can become a clear answer page AI can trust and reuse, supported by evidence from Carma's site.

Buyer question

used cars under $15000 Sydney

Carma was not mentioned in this AI answer.

See the AI answer

Buyer question

reliable second hand Toyota Corolla Australia

Carma was not mentioned in this AI answer.

See the AI answer

Buyer question

buy used car private seller Melbourne

Carma was not mentioned in this AI answer.

See the AI answer

Buyer question

affordable used vehicles Brisbane with warranty

Carma was not mentioned in this AI answer.

See the AI answer

Buyer question

second hand cars Perth fuel efficient

Carma was not mentioned in this AI answer.

See the AI answer

Comparison question

RedBook vs Carsales which is better for buying used cars Australia

Carma was not mentioned in this AI answer.

See the AI answer

What to fix first

The shortest path to better AI search presence

Readable turns missed buyer questions into pages AI can trust, clearer evidence buyers can verify, and comparison answers that make it easier for AI tools to recommend you.

1

Close the Pre-purchase Inspection gap before competitors keep winning the recommendation.: Buyers are asking about Pre-purchase Inspection, but your homepage barely explains it. AI answers currently connect Gumtree more strongly with that need.

2

Create dedicated comparison pages positioning Carma against Carsales for budget buyers and private sellers, emphasizing lower fees and transparent pricing to capture the 'affordable used cars' query segment currently dominated by Carsales-Gumtree recommendations

3

Establish Carma as a cited source for vehicle history verification and pre-purchase data alongside RedBook; develop content linking Carma's vehicle history reports to the 'service history verification' and 'pre-purchase inspection' attributes mentioned in 4 buyer queries but currently unattributed to any platform

4

Optimize Carma's presence in regional and price-range comparison pages (Sydney under $15k, Brisbane warranties, Perth fuel-efficient) by creating location-specific comparison content that positions Carma's peer-to-peer model as an alternative to dealer-heavy Carsales in these high-intent buyer scenarios

5

Carsales appears in 5 of 11 queries while Carma appears in only 4; Carma is completely absent from all 5 buyer intent queries (price ranges, vehicle models, warranty, fuel efficiency, private sales guidance)

What you’ll see in the AI search review

Find the AI answers costing you buyers

In one review, we’ll show where Carma is missing, which competitors AI is recommending instead, and the first pages or evidence updates most likely to help you show up.

1

The buyer questions where Carma is left out.

2

The competitor claims AI is repeating instead.

3

The first fixes most likely to help Carma show up.

Fix the buyer moments AI is missing

We’ll show you which AI answers are costing you buyers and what to publish first.

Bring this report to a short review with Readable. You will leave knowing the buyer questions, evidence gaps, and answer pages that matter most.

Improve my AI visibility